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Book Name: Advertising and Promotion An Integrated Marketing Communications Perspective
Edition Number:11e
Author Name: George E. Belch, Michael A. Belch
The Number of Chapters: 22
File Type : PDF or Word
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SKU: 81952837577 -
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Book Name: Advertising and Promotion An Integrated Marketing Communications Perspective
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Instructor’s Manual
Book Name: Advertising and Integrated Brand Promotion
Edition : 7th Edition
Author name: Thomas O’Guinn, Chris Allen, Richard J. Semenik, Angeline Close Scheinbaum
SKU: 76479833609